Spot check, page 102
a) Why is culture important for communicaton?
Culture is
important for communications because it provides a common basis for us to
understand one another. English has led to the meeting and mixing of many
cultures.
b) Why is command of English in itself no longer enough for accurate communication?
Command of
English in itself is no longer enough for accurate communication because English is increasingly used in intercultural communications, it has become important for English speakers to train themselves to be aware both of their own culture and of the culture of the people they speak with.
c) Into what three parts can comunication be divided?
Communication
can be seen as having three parts: a sender, a message and a receiver.
d) What is ethnocentrism?
Ethnocentrism:
when someone views the world as if your culture is the centre of the universe from which everything and everybody is judged. It is based on ignorance of other cultures that your own.
e) What is cultural relativism?
Cultural
relativism: when someone view other cultures as equals with your own. However,
you are conscious of your own beliefs. You understand other people's values and you accept them.
